Add a Product Line Without Adding Headcount
Acquisition is faster than building, cleaner than acquiring a company.
Discuss Strategic FitThe Real Comparison
You want to expand your offering. Here are your actual options.
Build Internal | Acquire Company | Acquire Product | |
|---|---|---|---|
| Timeline | 12-18 months | 6-12 months | 2-4 weeks |
| Cost | $200K-$1M | $500K-$10M | $25K-$250K |
| Risk | High(unproven) | Medium(integration) | Low(working product) |
| Complexity | High | Very High | Low |
Product acquisition: the speed of buying with the control of building.
How Companies Use This
Real applications, not hypotheticals. Here's what product acquisition looks like.
White-Label Utility Tools
Add branded tools your customers actually use -without building them.
A currency converter that your banking app customers use daily -branded as yours, driving engagement.
Content & SEO Assets
Acquire established content properties with organic traffic and authority.
A travel directory driving SEO traffic to your platform -content moat included.
Vertical Market Entry
Enter new markets with working products instead of building from scratch.
A healthcare booking platform to expand into the wellness market -regulatory compliance already solved.
Data & Infrastructure
Acquire technology capabilities that would take your team months to build.
A data extraction platform to power your competitive intelligence -enterprise-ready architecture.
Product Categories Available
Products suited for white-labeling, integration, or vertical expansion.
SaaS Platforms
saasSubscription-based tools with recurring revenue and engaged user bases.
Utility Applications
toolFocused tools solving specific problems, ideal for white-labeling.
Content Directories
directorySEO-optimized content sites with organic traffic moats.
Developer Tools
extensionBrowser extensions and utilities with established developer communities.
The Process
From first conversation to full ownership in weeks, not months.
Tell Us What You Need
Share your strategic goals, target capability, and budget range. We'll identify relevant products from the portfolio.
You provide
Requirements brief, budget range
Review & Due Diligence
Access full documentation, technical specs, and metrics. Your team evaluates fit. We answer every question.
You get
Technical documentation, architecture overview, user metrics
Acquire & Transition
Clean asset transfer with transition support. You own it fully within 2-4 weeks.
You get
Complete ownership, handoff support, documentation
What You Get
Clean Codebase
Documented, maintainable code your team can extend. No mystery debt.
No HR Overhead
Acquire the product, not the company. No employees, no integration headaches.
Flexible Terms
Full acquisition, licensing, or white-label. Structure that fits your needs.
90-Day Handoff
Walkthrough calls, weekly check-ins, and on-call support. Your team is never on their own.
Let's Discuss Strategic Fit
Tell us what capability you're looking for. We'll share what's relevant and explore whether there's alignment.
Start the ConversationEnterprise inquiries: companies@fragile.ventures